ADM opens new flavor creation, customer innovation facility

March 23, 2016

Archer Daniels Midland (ADM) has opened its new flavor creation, application, and customer service facility in Cranbury, N.J. The 15,700-sq-ft site is designed to provide customers with a creative and innovative environment for their product development. The space features a beverage bar dedicated to presentations, tastings, and development; a dedicated lab for mint and oral care products; and a pilot plant, to enable the creative development of sweet and savory flavor creations for a wide range of other applications.

The innovation center is supported by a team of flavorists, mint specialists, and application technologists. The space is designed to allow customers to be actively involved in the process of developing new products and applications, complete with a work area so customers can stay connected to their offices throughout the process.

“ADM has long been known in the industry as a reliable ingredient provider, and our recent acquisitions of WILD Flavors, Specialty Commodities, Harvest Innovations, and Eatem Foods give us a whole new range of ingredients and flavors that allow us to provide fully integrated applications and solutions for our customers,” said Vince Macciocchi, president of ADM’s WILD Flavors & Specialty Ingredients business unit. “This facility provides a great way for us to work side-by-side with our customers to develop on-trend solutions to meet the unique demands of their consumers.”

Press release