Deconstructing Food Blogs
This webcast provides a basic overview from experienced food bloggers of the current food blog landscape as well as provide tips and tools for food scientists to follow blogs and begin blogging themselves. Specific food blogs will be shown as examples of the vast resources available through established quality blogs and networks. An outline of the time frame needed to establish a blog will be provided to help you understand the time commitment and dedication involved in establishing and maintaining a successful food blog.
You will better understand:
- The history of content delivery vehicles and how food blogs evolved.
- How to identify resources gained by blogging including developing relationships and networks with industry professionals and building quality traffic to generate engaging conversations.
- How to successfully follow and/or start a blog through case studies.
Product Developers, Company Management, Sales & Marketing Personnel, Plant Production Personnel, Quality Assurance Managers and Supervisors, Food Safety Specialists, Product manufacturers
Beginner, Intermediate, and Advanced
Member Registration Fee:
09/17/09 12:00 PM