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Traceability Technology and How It Improves Your Bottom Line


The globalization of the food industry has substantially increased the need to assure the safety and security of food across the food chain.  Accurate and accessible data is paramount to quick action in the event of a recall. The need for traceability technology is essential as consumer awareness increases, regulatory and border protection standards change and product recalls become more costly and frequent for small to mid-sized companies.  

At the same time, traceability is a proven tool in other industries for increasing economic benefit to businesses and entire value chains.  In the low-margin, high-volume food industry, implementing new traceability technologies may seem prohibitive due to costs and infrastructure needs. However, many have found in fact that traceability pays back much more quickly than many assume. It may even be free!  The key is to not consider traceability as solely a recall mechanism.

Learn from the experts as we explore the current traceability technologies, tips for implementing technical solutions and the margin increasing and cost saving measures that will make traceability a part of your everyday business.

This webcast is the second in a series developed and supported by IFT’s new Global Food Traceability Center.  The Global Food Traceability Center will serve as an authoritative, scientific, and unbiased source for information about food traceability. By creating a forum with international scope, IFT will lend its significant expertise and capabilities to strengthening the agriculture and food sectors around the world.

You will better understand: 

Intended Audience(s): Product Developers, Company Management, Sales & Marketing Personnel, Plant Production Personnel, Quality Assurance Managers and Supervisors, Food Safety Specialists, Product Manufacturers, Research Staff, Regulators, Academics, Students
Learning Level(s): Beginner, Intermediate, Advanced
Non-Member Registration Fee: $75
Member Registration Fee: $55
Student Registration Fee: $25
Presentation Date: 12/12/13 12:00 PM
Duration: 1 hour


Dr Hilary S Thesmar, CFS

Paul Lothian
Business Solutions Architect
Tyson Foods, Inc.

Brian Sterling
Managing Director
Global Food Traceability Center