Biotechnology is quickly becoming one of the top issues for food companies and it can be a tricky route to navigate, especially internationally. This webcast will prepare companies to successfully navigate the complex biotech landscape, minimizing product development and business risk. Experts will share tips to negotiate regulatory and legal processes. Results from the International Food Information Council’s 14th annual Consumer Perspectives on Biotechnology study may surprise attendees about how consumers really feel about biotech.
Attendees will also learn how nutrition and functionality challenges with partially hydrogenated oils can be solved with biotech soybean oils. This is critical, because U.S. food manufacturers depend on soybeans: soybean oil accounts for 71.3% of edible fat and oil consumption, and biotech traits will play a major role in heart-healthy functional foods.
Product Developers, Company Management, Sales & Marketing Personnel, Plant Production Personnel, Quality Assurance Managers and Supervisors, Food Safety Specialists, Product manufacturers, Research Staff, Regulators, Academics, Students
Beginner, Intermediate, and Advanced
Non-Member Registration Fee:
Member Registration Fee:
Student Registration Fee:
07/19/10 8:30 AM
Director of Edible Oil and Protein Programs
United Soybean Board
Asso Ppl Sctst
Frito Lay North America
Greenhouse Communications, Inc.
David Green is president of Greenhouse Communications, Inc. He is involved in the introduction of new technologies, such as biotechnology in the agriculture and food industries, with an emphasis on legislative and marketplace issues in the European Union, Brazil and Argentina. Green has consulted with many blue-chip companies and organizations, including the United Soybean Board, on policy making and has been a keynote speaker on ag biotech issues and legislation in many countries. Green started his career as a farmer in Northern Ireland running a beef farm. He currently lives on a small farm near Washington, DC. Green was educated at the Ulster University and King’s College, London.
Director of Food Ingredient Communications
Intl Food Info Council
Lindsey Loving is Senior Director, Food Ingredient & Technology Communications at the International Food Information Council (IFIC) in Washington, DC. Her role at IFIC includes developing educational materials on food ingredients, modern food production and technology; speaking at health association and other professional conferences; conducting outreach events and activities; and leading consumer research initiatives. She joined IFIC in 2007.
Lindsey received a Bachelor of Business Administration (BBA) with a concentration in Marketing from James Madison University in Harrisonburg, VA in 2000. She is a member of the American Marketing Association and the Institute of Food Technologists (IFT). Lindsey has most recently given presentations on consumer perceptions of food ingredients and technology at the national meetings of the Academy of Nutrition & Dietetics, the Center for Food Integrity, and IFT.
Drew Kershen is a professor of law at the University of Oklahoma where he teaches advanced agricultural law courses. Kershen focuses his teaching, research and lecturing on agricultural biotechnology law and policy. Kershen is also a legal consultant, has authored several books and is a sought after speaker in agriculture biotechnology.Kershen is a past member of the board of directors and past president of the American Agricultural Law Association. He earned his B.A. from the University of Notre Dame, J.D. from the University of Texas and LL.M from Harvard University.