Consumer Panel: A Healthy Snack Revolution

Session Track: Consumer Panel
Session Date: Thursday, March 20, 2014; 10:05 - 11:30 a.m.

Session Description

Join us for a Wellness Conference favorite as a lively panel of consumers from the Chicago area speak about their snacking experiences, including how they define “snacking”, where they shop for snacks, and what drives and influences their purchases.  In addition, reporting from HealthFocus International and Innova Market Insights will clarify how creating convenience, understanding changing needs during different times of day as well as filling the needs for both health and indulgence can impact shoppers and lead to many opportunities for new snack products.

Speaker Information

Barbara Katz, Health Focus International
Lu Ann Williams, Innova Market Insights


Barbara Katz - HealthFocus International is an established provider of information and consulting services related to consumers and their health and nutrition needs for many major food and beverage companies and ingredient suppliers. We speak at a number of conferences around the world including Wellness.   


Luann Williams from Innova Market insights has is Head of Research. Lu Ann has been active in the food industry globally for more than twenty years and is an expert in trends driving the food and beverage industry. She is an active global technology scout and frequent speaker at industry events. She leads a team of analysts at Innova Market Insights that track new trends in more than seventy countries.