Food Health & Nutrition
IFT provides the latest information to ensure that science is at the center of food related public policy and regulatory decision making.
FOOD HEALTH & NUTRITION
Institute of Medicine Front-of-Package Nutrition Rating Systems and Symbols Phase I and II Reports Released
The Institute of Medicine Committee on Front-of-Package Nutrition Rating Systems and Symbols released its Phase II report on consumer understanding of front-of-package systems and symbols on Thursday, October 20th. The Committee concluded "for a government-sponsored FOP system to help achieve population health beneits, its goal cannot be to only inform consumers about detailed nutrition content, but more importantly to encourage healthier choices and purchase behaviors."
The October 2010 Phase I report concluded existing front-of-package systems and symbols have great potential to communicate nutrition and health information, particularly on calories, serving size, saturated fats, trans fat, and sodium. The Committee also found insufficient evidence to suggest any utility of the following types of nutrients in front-of-package rating systems: total fat, cholesterol, total carbohydrate, total or added sugars, protein, fiber, vitamins, and minerals other than sodium. Strengths and limitations of existing systems were noted.
Development of the 2010 Dietary Guidelines
The Dietary Guidelines are jointly issued and updated every 5 years by the Departments of Agriculture (USDA) and Health and Human Services (HHS). 2010 Dietary Guidelines Advisory Committee report to be released Summer 2010.
Dietary Guidelines Resources
Resources to learn more about dietary guidelines, and topics related to them
IFT held Sucessful 3rd Annual Wellness Conference
Nearly 300 product developers, brand managers, dieticians, and others involved in the development and marketing of foods that contribute to health and wellness attended Wellness 10, held March 24-25, 2010, at the InterContinental Chicago O'Hare.
Report Puts Spotlight on Sodium Reduction Efforts
In 2008, Congress asked the IOM to recommend strategies for reducing sodium intake to levels recommended in the Dietary Guidelines for Americans. In this report, the IOM concludes that reducing sodium content in food requires new government standards for the acceptable level of sodium.
Bridging the Evidence Gap in Obesity Prevention
A Framework to Inform Decision Making
Institute of Medicine Report Brief
U.S. FTC objects to Kellogg's Rice Krispies health claim
Kellogg Co. has agreed to new advertising restrictions to resolve a U.S. Federal Trade Commission (FTC) investigation into questionable immunity-related claims for Rice Krispies cereal. This is the second time in the last year that the FTC has taken action against the company. Kellogg has agreed to expand a settlement order that was reached last year after the FTC alleged that the company made false claims that its Frosted Mini-Wheats cereal was "clinically shown to improve kids' attentiveness by nearly 20%."
At about the same time that Kellogg agreed to stop making these kinds of false claims in its cereal ads, the company began a new advertising campaign promoting the purported health benefits of Rice Krispies, according to the FTC. On product packaging, Kellogg claimed that Rice Krispies cereal "now helps support your child's immunity," with "25% Daily Value of Antioxidants and Nutrients—Vitamins A, B, C, and E." The back of the cereal box stated that "Kellogg's Rice Krispies has been improved to include antioxidants and nutrients that your family needs to help them stay healthy."
Under the original settlement order covering Frosted Mini-Wheats, Kellogg was barred from making claims about the benefits to cognitive health, process, or function provided by any cereal or any morning food or snack food unless the claims were true and substantiated. The expanded order against Kellogg prohibits the company from making claims about any health benefit of any food unless the claims are backed by scientific evidence and not misleading.