Subway, the world's largest restaurant chain (by store count), announced a 28% reduction of sodium in its Fresh Fit sandwiches line. In addition, the fast-food chain has removed 15% of sodium across the board in its core sandwiches. The reduced-sodium offerings will eliminate 450 tons of sodium each year compared to sodium levels three years ago.
"Through the years, consumers have looked to Subway for fresh and healthier food options," said Tony Pace, Subway Franchisee Advertising Fund Chief Marketing Officer. "In a continual effort to exceed their expectations, we felt it was important to take this leadership role in terms of sodium reduction. This is another manifestation of Subway's mission to provide consumers with an abundance of made-to-order, flavorful and nutritious choices that they'll enjoy eating."
The announced reductions show the chain's commitment to support the National Salt Reduction Initiative (NSRI). The brand has already met the 2012 sodium benchmarks and will meet the 2014 benchmarks set forth. Subway is working on future sodium reductions as well as identifying opportunities to further enhance its nutritious offerings.