Bell predicts 2012 top 10 flavor trends

December 21, 2011

Bell Flavors & Fragrances has announced its annual selections for Top 10 Flavors & Fragrances. Bell’s worldwide marketing teams have complied two different flavor and fragrance lists that will help developers understand consumer demands when launching products in the years to come.

The top flavors were selected through three different processes of analysis: tracking samples that have been requested over a 12-month period, trend scouting by its internal Marketing and R&D Departments worldwide, and tracking trends through external databases.

The theme for this year’s Top 10 Flavors list is “Emerging Cultures.” With consumers having more interest in cuisines throughout the world, these menu items are becoming more mainstream. Korean cuisines are predicted to make a huge hit to the market with Cajun and Greek following close behind. Bell predicts Salty Caramel Flavor will make the largest impact on all food and beverage products in 2012.

Sweet Flavors: Consumers like what is familiar and the comfort that certain foods provide. Bell foresees sweet flavors to combine comfort foods with gourmet flavors.

  1. Chocolate Soufflé
  2. Honey Vanilla
  3. Red Velvet
  4. Caramel Macchiato
  5. Yumberry
  6. Coconut Crème
  7. Sweet Potato
  8. Ginger Peach
  9. Mint Citrus
  10. French Toast

Beverage Flavors: Consumers have been continually drawn to the distinctive tastes and powerful nutrients of exotic superfruits. Bell projects 2012 beverages will incorporate regional fruits, exotic herbs, and rare blends to drive innovation for new beverage concepts.

  1. Blood Orange
  2. Yumberry
  3. Coconut Water
  4. Maqui Berry
  5. Cupuacu
  6. Elderflower
  7. Caramel
  8. White Grape
  9. Rambutan
  10. Snake Fruit

Savory Flavors: Many consumers are traveling more and sampling new flavors from around the world. Consumers want to bring these global taste experiences home and infuse the flavors into their daily diets.

  1. Black Garlic
  2. Rich Umami
  3. Truffle Oil
  4. Aged Cayenne Pepper
  5. Nuc Maum
  6. Calamansi Lime
  7. Demi Glace
  8. Harissa
  9. Aji Panca
  10. Paneer Cheese

Press release