The Hain Celestial Group Inc., a natural and organic products company, has announced the acquisition of Daniels Group, a marketer and manufacturer of natural chilled foods in the United Kingdom with three leading brands—New Covent Garden Soup Co., the Johnson’s Juice Co., and Farmhouse Fare. Daniels also offers fresh prepared fruit products and chilled ready meals.
“We are extremely excited about the Daniels portfolio becoming part of Hain Celestial. We believe the addition of these category-leading brands and products along with our Linda McCartney and Daily Bread brands will create a powerhouse in the fresh and frozen natural sector in the United Kingdom. We believe the acquisition will also provide us with scale in our international operations to allow us to introduce some of our existing global brands, including Rice Dream, Celestial Seasonings, Earth’s Best, Terra Chips, and Sensible Portions, in a more meaningful way in the marketplace,” said Irwin D. Simon, President and CEO of Hain Celestial.
Daniels manufactures its products in six facilities in the United Kingdom and is headquartered in Leeds. Over the next year, the company expects to achieve synergies in consolidating its business activities including purchasing and procurement and warehousing and distribution. To support Daniels’ growth and potential capacity constraints, the company expects to increase utilization of its Fakenham and Luton facilities. Daniels Group generated sales of approximately $280 million in its last fiscal year.