J & J Snack Foods acquires New York Pretzel

October 21, 2013

J & J Snack Foods Corp. has acquired the assets of New York Pretzel, Brooklyn N.Y., which produces soft pretzel products sold primarily in the Northeast region to both retail and foodservice locations. The company did not disclose the purchase price or the revenues of New York Pretzel.

“This is a natural extension of our soft pretzel product category and we welcome New York Pretzel to our family of brands,” said Gerald B. Shreiber, J & J’s President and CEO.

Press release (pdf)