Kroger expands coated produce with extended shelf life across the U.S.
Kroger, America’s largest grocery retailer, and Apeel Sciences, a Fast Company Most Innovative Company, has announced that Apeel’s longer-lasting avocados will be available in more than 1,100 Kroger stores in the United States.
Kroger, America’s largest grocery retailer, and Apeel Sciences, a Fast Company Most Innovative Company, has announced that Apeel’s longer-lasting avocados will be available in more than 1,100 Kroger stores in the United States. Kroger will also introduce two new produce categories, Apeel asparagus and Apeel limes, through a pilot in its Cincinnati market this fall.
“Kroger is excited to offer more customers Apeel avocados and introduce longer-lasting limes and asparagus, marking another milestone on our journey to achieving our Zero Hunger | Zero Waste vision,” said Frank Romero, Kroger’s vice president of produce. “Apeel’s innovative food-based solution has proven to extend the life of perishable produce, reducing food waste in transport, in our retail stores, and in our customers’ homes.”
The Kroger expansion follows a pilot of Apeel avocados the retailer launched one year ago in 109 Midwest stores that significantly reduced category food waste. Apeel avocados, asparagus, and limes maintain their just-harvested quality longer than produce without Apeel and are less reliant on refrigeration, reducing food waste and extending customers’ access to fresh fruits and vegetables.
