Martha Montoya


Martha Montoya has more than 30 years of worldwide food/agricultural development and supply chain experience. Traveling while setting up production lines and delivering projects on more than four continents, Martha has dealt with both small- and industrial-sized farmers or suppliers, government entities, and sophisticated buyers. This work has included setting up production lines of lettuce from Arizona and Mexico to the Netherlands and banana puree from Costa Rica to Australia, guiding a peach crop from South Africa to England, working on newly processed asparagus and fresh mangos from Peru or Pakistan to the United States, and more. Parallel work has included social impact programs such as government finance programs for women farmers in Mexico and a bank low-interest credit program for small-scale organic farmers in California. 

Martha was appointed to the board of the California State Board of Food and Agriculture and the U.S. Department of Commerce District Export Council and has served on the Worldwide Advisory Board of Women for Walmart, the board of the United States Hispanic Chambers of Commerce, and several additional boards. 

Martha and her brothers Gustavo and Oscar founded Agtools Inc., an award-winning machine learning and artificial intelligence software solution providing First Mile MARKET data in real time across the globe of over 500 commodities for farmers, buyers, scientists, and others on the food supply chain to execute better research, planting, harvesting, forecasting, and hedging while reducing the world’s food waste and CO2, SO2 footprint. 


Formal education in chemistry and biology at LaSalle University and Javeriana University

Post graduate courses at the University of Chicago, the Tuck School of Business at Dartmouth, Stanford University Entrepreneurial and Scalability program, and the UC Davis Institute for Food, Ag & Health Entrepreneurship