Dale Buss

Big meat companies are facing a huge dilemma in dealing with plant-based alternatives: Consumers want to try them out, so they might as well have some offerings, but at the same time they clearly need to keep building their legacy animal products businesses.

So they are taking two approaches, often simultaneously. At the same time they are investing in and developing side businesses in plant-based alternatives, meat giants also are finding ways to put their existing products into plant-substitute…

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About the Author

Dale Buss, contributing editor, is an award-winning journalist and book author whose career has included reporting for The Wall Street Journal, where he was nominated for a Pulitzer Prize ([email protected]).

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