Donald Pszczola

Donald E. Pszczola

Once it was pretty easy to identify an alternative drink. For example, back in the seventies if you saw a frozen “smoothie” concoction being sold at some local beachfront stand, you knew it was delicious, but it wasn’t exactly mainstream.

Sipping into the Beverage Mainstream

But today things are different. You have oxygen-enhanced water, vitamin-fortified alcohol, soy–tea combinations, beverages that can actively burn off fat, bottled iced coffees, herbal-containing smoothies that act more like “soothies,”and a wide range of exotic…



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About the Author

Food Technology magazine Senior Editor and key member of the Food Technology editorial staff for 26 years.
Donald Pszczola