Food Preference and Consumption Among the Elderly
Food marketers and product developers must understand how age affects sensory perception, food preference, and consumption so they can meet the needs of the expanding mature market.
Worldwide, within the next 20 years, the number of people over 60 years of age will exceed one billion. By the year 2020, 25% of the United States population will be 60 years or older, a growth of 8% over today. This demographic trend makes older people one of the fastest-growing population segments in the U.S. As lifespan continues to increase, there will be a particularly sharp rise in the number of people living beyond the age of 85.
Aside from those companies that market products developed sp…
Top