A. Elizabeth Sloan

Natural Foods Marketing Directions
From nutrition bars to smoothies, a steady stream of high-potential mainstream food concepts has continued to cross over from the natural and health food industries. In addition to trendy high-protein, low-carbohydrate, weight-loss, vegetarian, soy-based, and highly fortified foods and beverages, marketers exhibiting at Expo West, the nation’s largest health and natural food show, are charting seven new directions for traditional foods.

All-Natural and Organic P…

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