Keeping Score: Wal-Mart’s Packaging Initiative

Having exploded into industry, supplier, and consumer consciousness, Wal-Mart Stores, Inc.’s "Packaging Scorecard" directed to an overall 5% reduction in packaging employed by its suppliers should be pondered in perspective. Announced earlier to its retailers and elaborated at the 2006 Packaging Machinery Manufacturers Institute’s Pack Expo in November, the initiative has stirred more than considerable discussion, some positive, some skeptical, and some blatantly opportunistic.

Goal: 5% Reductio…