While citizens of countries around the world may look to the United States as a model for a great life, there is at least one aspect of the American dream that should not be valued: Most Americans have embraced an obesogenic lifestyle, characterized by heavy reliance on unhealthy meals and snacks, excessive food consumption, and physical inactivity. Nearly 75% of Americans are either overweight or obese. In fact, the United States now has more obese citizens (nearly 40%) than overweight ones (34…

European consumers shop more frequently for food than their American counterparts.

Figure 1. Consumer satisfaction with food and beverage options available to help manage muscle health and heart health—U.S. and Europe. From Wellness 11 presentation by Valerie Walker.

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