Digging Into Desserts

Sweet snacks/desserts are expected to be among the fastest-growing food categories through 2018, with the number of servings projected to grow 14% among consumers overall and 34% among Gen Yers, according to the NPD Group’s 2011 A Look into the Future of Eating report.

About 70% of consumers say they eat dessert after a meal at least once a week, and 36% do so twice or more weekly. In addition, more than half (54%) eat dessert foods as a snack in mid-evening at least once a week or more, while 42…