People and Pets Go More Gourmet
From frozen teapops and breakfast cheese to cocktail-flavored pet treats, the specialty foods market is growing rapidly as a broad range of mainstream shoppers seek out distinctive products.
The pursuit of a more exciting food experience—anytime and anywhere, the personalization of food quality, and a need for more-serious health solutions have sent sales of specialty food/beverage products for people and pets soaring. In 2013, specialty retail food sales topped $70 billion; for foodservice products, the total was $18 billion (Tanner, 2014).
Three-quarters of U.S. consumers—or 225 million adults—purchased specialty foods last year, up from 46% in 2009. Men are now…
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