The confectionery industry is big business. So big that confectionery products account for $35 billion in retail sales annually, including $2 billion in exports and more than $7 billion in seasonal candy sales, according to the National Confectioners Association (NCA).
That’s a lot of candy to enjoy, and indeed, consumers are doing just that. Most people have chocolate and candy two to three times weekly, reports NCA. There’s more variety than ever across the candy category, with prod…