In 2011 the American Heart Association (AHA) created Strategic Impact Goals to drive organizational priorities: By 2020, to improve the cardiovascular health of all Americans by 20%, while reducing deaths from cardiovascular diseases and stroke by 20%. The goals introduced a new concept of cardiovascular health characterized by seven metrics, including health behaviors (diet quality, physical activity, smoking, and BMI) and health factors (blood cholesterol, blood pressure, and blood glucose).
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