Bimbo Bakeries USA commits to 100% sustainable packaging by 2025
Bimbo Bakeries USA has announced that it is committing to 100% sustainable packaging for its entire product portfolio by 2025.
Bimbo Bakeries USA has announced that it is committing to 100% sustainable packaging for its entire product portfolio by 2025. Through this commitment, the plastic bags, individual wrappers, and cardboard boxes for more than 21 brands of bread, buns, bagels, English muffins, sweet baked goods, and snacks will be recyclable, reusable, or compostable by 2025.
“We take our responsibility to protect our planet very seriously,” said Fred Penny, president, Bimbo Bakeries USA. “For years, we have taken steps to reduce the plastic used in our packaging and we are now committing to ensuring that packaging we have in the market does not make it to landfill or our oceans.”
This sustainable packaging pledge is part of a greater global commitment by Grupo Bimbo, the company of which Bimbo Bakeries USA is a part. Last year, Grupo Bimbo committed to sustainable packaging across its entire portfolio around the globe by 2025.
“To make immediate progress in this commitment, we are expanding our partnership with TerraCycle to make all bread, bun, bagel, and English muffin packaging easily recyclable starting Jan. 1, 2020,” said Penny. “We have already diverted more than 5 million Little Bites pouches from landfill through TerraCycle and look forward to including the rest of our portfolio in this important program.”
TerraCycle is a private U.S. recycling business that recycles items not typically collected in municipal pickup of plastics, glass, and paper—including most commercial bread packaging, which is currently recyclable as a “4.” Through the TerraCycle program, individuals can save their Bimbo Bakeries USA product packaging, print out a free shipping label and send it to be recycled.
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