Perdue Farms begins to sell directly to consumers
Perdue Farms has launched a e-commerce website that will offer a selection of its brands for sale directly to consumers at PerdueFarms.com.
Perdue Farms has launched a e-commerce website that will offer a selection of its brands for sale directly to consumers at PerdueFarms.com. Initially, the website will offer an assortment of frozen items across some of Perdue Farms’ most popular brands including Perdue, Niman Ranch, Coleman Natural, Sonoma Red, and Skagit Red, with plans to add additional offerings over time as demand increases.
“As both online shopping and the demand for convenience show no signs of slowing down, we felt it was important to be in this space,” said David Zucker, Perdue Farms senior vice president of e-commerce and new ventures, in a company press release. “We’re excited that this is the first time we’ve been able to offer so many of our brands in one place, nationally.”
The company noted that the packaging from online orders will be 100% recyclable. The foam insulation is made from water-soluble cornstarch, which can, according to the company, “be composted or even disintegrated under running water and safely rinsed down a kitchen sink.” In addition, every order will include a reusable shopping tote and a packet of bee- and butterfly-friendly seeds for consumers to plant.
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