Schwan’s expands pizza capabilities with two acquisitions
Schwan’s has acquired from NE Foods Inc. its wholly owned subsidiaries of Better Baked Foods and Drayton Foods.
Schwan’s has acquired from NE Foods Inc. its wholly owned subsidiaries of Better Baked Foods and Drayton Foods. The terms of the sale were not disclosed. The acquisition represents the second in as many months for Schwan’s as it works to increase its capabilities in the U.S. pizza market. The company announced in June the acquisition of MaMa Rosa’s Pizza, based in Sidney, Ohio.
“The U.S. consumer’s passion for pizza continues to evolve and grow in exciting ways,” said Dimitrios Smyrnios, Schwan’s CEO. “The addition of Better Baked, Drayton and MaMa Rosa’s to Schwan’s will deepen our collaborations with strategic foodservice and retail customers on innovating and growing the pizza category and meeting consumer demand.”
Better Baked Foods, based in North East, Penn., makes pizza, French bread pizza, and sandwich items for private-label customers and foodservice venues, and offers brands such as Better Baked Classics, Daybreak Classics, Papa Presto, Zap-A-Snack, and Odyssey foods in retail stores. The business, which includes Better Baked Foods of Erie, operates production facilities in North East, Penn.; Erie, Penn.; and Westfield, N.Y. Drayton Foods, based at its production facility in Fargo, N.D., makes pizza crusts, dough balls, breadsticks, and dinner rolls for its food industry customers.