Froneri enters Israel with acquisition of Nestlé ice cream business
Froneri has agreed to acquire the Noga Ice Creams Limited Partnership, subject to regulatory approval.
Froneri has agreed to acquire the Noga Ice Creams Limited Partnership, subject to regulatory approval. Noga is part of the Nestlé-owned business Osem Group and means Froneri will be entering the Israeli market for the first time. This deal will bring all the Nestlé Europe, Middle East, and North Africa ice cream businesses into the Froneri group.
“We’re very excited to be building on the strengths of our existing joint venture with Nestlé. By entering Israel we’re continuing to realize our vision of becoming the world’s best ice cream company,” said Ibrahim Najafi, CEO of Froneri. “Our consumers are at the heart of our business, and we intend to invest in the local brands, products, and flavors that Nestlé has been exciting the market with for over 20 years. We’re looking forward to welcoming the team into Froneri.”
Froneri has confirmed that the existing management team will continue to lead the business.