IFT Encourages Important Conversations About Food Through New Film — Food Evolution — and Broad Distribution Strategy
Food Evolution, the critically acclaimed documentary film exploring the food-related challenges we face globally and the critical role that science plays in addressing them, is now available to Hulu subscribers. Nearly four years ago, the Institute of Food Technologists (IFT) commissioned and provided funding to develop a film that would inspire a rational conversation about the critical role of science and innovation in building a safe, nutritious, and sustainable food supply for everyone, which is at the heart of the 17,000 member institute’s mission. The film was released in theaters this summer and recently became available on iTunes, Amazon and other paid video-on-demand platforms.
CHICAGO – Food Evolution, the critically acclaimed documentary film exploring the food-related challenges we face globally and the critical role that science plays in addressing them, is now available to Hulu subscribers. Nearly four years ago, the Institute of Food Technologists (IFT) commissioned and provided funding to develop a film that would inspire a rational conversation about the critical role of science and innovation in building a safe, nutritious, and sustainable food supply for everyone, which is at the heart of the 17,000 member institute’s mission. The film was released in theaters this summer and recently became available on iTunes, Amazon and other paid video-on-demand platforms.
“We’re thrilled to offer Food Evolution to a wider audience through its placement on Hulu,” said IFT CEO Christie Tarantino-Dean, FASAE, CAE. “Our global community of scientists were passionate about the need to reach a broader audience with a compelling and fact-based story about sound science that asked critical questions and explored the challenges in our global food system. Food Evolution has already sparked some important conversations and debate. We look forward to watching the dialogue continue as the film reaches more viewers.”
Food Evolution is directed by Academy Award-nominated director Scott Hamilton Kennedy and narrated by esteemed science communicator Neil DeGrasse Tyson.
Hulu subscribers can access Food Evolution here.
For more on Food Evolution, visit http://www.ift.org/About-Us/Food-Evolution.aspx
About IFT
The Institute of Food Technologists (IFT) is a global organization of 17,000 individual members from more than 100 countries committed to advancing the science of food. Since 1939, IFT has brought together the brightest minds in food science, technology and related professions from academia, government, and industry to solve the world’s greatest food challenges. Our organization works to ensure that our members have the resources they need to learn, grow, and advance the science of food as the population and the world evolve. We believe that science is essential to ensuring a global food supply that is sustainable, safe, nutritious, and accessible to all. For more information, please visit ift.org.
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