Individual Presentation: Inside the GLP-1 Tsunami: The Science, the Standards, and the AI Answer Economy

GLP-1 is a structural reset of how people eat. To meet it, the food and beverage industry needs two things it does not yet have. A defensible nutrition standard for what GLP-1 users should actually be eating, and a way to be found by AI when those users go looking. Most brands are dangerously unprepared for both. The talk pulls these forces into a single executive view, with new data the audience has not yet seen.

Register for IFT FIRST

Build Your Schedule

Already registered for IFT FIRST? Begin building your schedule now and get ready for the conference!

Download the App

GLP-1 is a structural reset of how people eat. To meet it, the food and beverage industry needs two things it does not yet have. A defensible nutrition standard for what GLP-1 users should actually be eating, and a way to be found by AI when those users go looking. Most brands are dangerously unprepared for both. The talk pulls these forces into a single executive view, with new data the audience has not yet seen.

Speakers

    Laura Cubillos

    Laura Cubillos Co-founder & President

    S2B Group

    maha tahiri CEO and Co-founder

    S2B Group

Event Type

  • Individual Presentations

Tracks

  • Food Health And Nutrition
  • Artificial Intelligence And Digital Transformation
Back to Top