Consumers haven’t soured on the low- and no-sugar trend. According to the most recent IFIC Food & Heath survey, more consumers aimed to limit their sugar consumption in 2024 than the previous year (66% up from 61% in 2023) in line with health and nutrition trends. Food and ingredient manufacturers are heeding the call, looking to reformulate or develop reduced and zero-sugar product lines at a record pace. In this webinar, you’ll hear from experts who combine scientific insights, practical formulation techniques, and marketing strategies designed to equip attendees with actionable knowledge to tackle sugar reduction challenges and hit the sweet spot of consumer appeal and functionality.
This webinar is sponsored by Crush Dynamics.