Fats and Oils: Attitudes Evolve, Options Expand

Fats and oils are no longer four-letter words for consumers. More and more, shoppers are factoring nutrition and sustainability into their decisions about which fats and oils they want to see—or not see—on food and beverage labels.

Consumer attitudes about fats have shifted significantly from the days when they were all tarred with the same brush. Most global consumers now say that the amount of fat (70%) and the type of oil (67%) are important factors in determining which packaged foods to buy, …