I am woman, hear me roar.” Australian pop star Helen Reddy’s female empowerment song from the 1970s still resonates today, even in the food and beverage industry. The opportunities in women’s health—a market that historically has not been well or fully addressed until recently—are growing as research increasingly focuses on female concerns that vary with age and life stage, as well as how nutrition can play a role in these areas in terms of health promotion.

The U.S. government has also made wom…

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About the Author

Linda Milo Ohr is a food scientist and writer based in Highlands Ranch, Colo. ([email protected]).
Linda Ohr