The rising cost of dining out is curbing consumers’ spending on foodservice. Chain restaurant sales were up by just 3% last year, making it the lowest-performing year since the pandemic, according to Technomic’s 2025 Top 500 Chain Restaurant Report.

The quick-service restaurant industry is particularly vulnerable to the impact of tariffs on prices, according to insights from market research platform Zappi. In a Zappi survey of 1,000 consumers conducted this past April, 59% of respondents said tha…

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About the Author

A. Elizabeth Sloan, PhD, a member of IFT and contributing editor of Food Technology, is president, Sloan Trends Inc., Escondido, Calif. ([email protected]).

E. Liz Sloan
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