Novel foods and ingredients are entering the food supply faster than at any time in living memory. Among the many problems that accompany this influx is the question of how to label these products. This includes asking what they should be called in the ingredient list, what is appropriate on the primary display panel, and what additional information consumers may want or need.

The idea of using the common and usual name for foods and ingredients that are inherently uncommon or unusual is problema…

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About the Author

Steven Gendel, is a food safety scientist and former FDA official who has worked extensively on food ingredient safety and regulatory policy ([email protected]).
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