A poll conducted by Monmouth University finds that among a list of eight top-selling types of candy for Halloween, the most popular one by far is Reese’s Peanut Butter Cups, with 36% of Americans picking this as their favorite. In second place is Snickers at 18%, and M&M’s round out the top three at 11%. The other five candies named in the poll receive far fewer votes as top choice, including Hershey bars (6%), candy corn (6%), Skittles (5%), Starburst (4%), and Tootsie Pops (2%).
There are some slight regional variations in the polling results. For example, Reese’s Peanut Butter Cups are somewhat more likely to be the top pick in the Midwest (41%), Northeast (37%), and Southeast (36%) than they are in the West (32%) and Southwest/Mountain (30%) regions. Snickers bars are slightly more popular in the West (22%) and Southwest/Mountain (21%) regions than they are in the Southeast (17%), Northeast (16%), and Midwest (16%). However, the top three candies stay in the same order across every region of the United States.
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