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Traceability Rule Delay Will Backfire If Industry Doesn't Step Up

This op-ed essay advocates for the food industry to step up the pace in implementing enhanced traceability systems, despite FDA’s proposed 30-month extension to the Food Traceability Rule.
Wandering through bureaucratic corridors. Inefficiency, delays, and confusion when dealing with government procedures or institutional systems.

Before we dive into our thoughts on the U.S. Food and Drug Administration’s (FDA) proposed 30-month extension to the Food Traceability Rule, let’s be clear about why this rule exists. While the ability to improve recalls is referenced, we strongly believe this rule is more about helping regulators find the source of outbreaks to prevent more consumers from falling sick or dying and investigate the causes of contamination.

As regulators (and consumers!), it must be frustrating not to know where the contamination is occurring while people are falling sick during an ongoing outbreak. And we’ve seen the consequences …

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Hero Image: © Andrii Yalanskyi/iStock / Getty Images Plus

Authors

  • Tejas Bhatt

    Tejas Bhatt Senior Director

    Tejas Bhatt is senior director, food safety and quality assurance at Chipotle Mexican Grill. He previously served as senior director of global technology and innovation at Walmart, where he led the development of enterprise-wide traceability and compliance systems.

  • Jennifer McEntire

    Jennifer McEntire Founder

    Jennifer McEntire, PhD, is founder of Food Safety Strategy, a consultancy focused on advancing practical, science-based food safety solutions. She previously served as chief food safety and regulatory officer at the International Fresh Produce Association and held leadership roles at the Grocery Manufacturers Assoc., The Acheson Group, and the Institute of Food Technologists (jmcentire@foodsafetystrategy.com).

Categories

  • Food Safety and Defense

  • Food Traceability

  • Food Policy

  • Food Laws and Regulations

  • Food Technology Magazine

  • Dialogue