The final day of the IFT FIRST Annual Event and Expo included The Pitch, a pitch competition at the Startup Pavilion. Representatives from 26 startups around the world gave their sixty-second pitch and competed for the title of Best Startup of IFT FIRST 2022.
The winner of the competition was Equinom, a food-tech company based in the United States and Israel. Equinom supplies plant-based ingredients to a variety of manufacturers with nutrition built into the seeds of the ingredient. Galit Fenrei…
As consumers demand simpler ingredient lists, advanced drying technologies are helping brands deliver clean label products that stay true to nature.
Can a fast-growing, protein-rich plant called Lemna help transform the food system? Tony Martens and Maurits van de Ven believe that it can.
At IFT FIRST, food system leaders shared strategies for coping with market volatility, science denial, changeable consumers, and unremitting product development pressures.
In this column, the author describes the concept of the health halo effect and how the inclusion of bioactive compounds can influence consumer perception of the overall healthfulness of a food product.
Here’s a look at some of the teams and individuals who came out on top at IFT FIRST.