Volume 58, No. 1
Asking respondents to rate systematically varied combinations of features and benefits can help product developers identify product elements that consumers will like and that may differentiate one manufacturer and one offering from another.
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Volume 57, No. 12
Volume 57, No. 11
Ohio Valley Section IFT Suppliers Night
West Chester Township, Ohio
IFT FIRST: Annual Event and Expo
Chicago, Illinois
New York and Central New Jersey Section IFT Annual Golf Outing
West Windsor, New Jersey
New York Central New Jersey Subsection IFT (CNJIFT) Annual Golf Outing
West Windsor, New Jersey