In Search of More Energy

We could all use a quick pick-me-up during our busy days. From business executives and research scientists to athletes, stay-at-home parents and teachers, we all reach for a cup of coffee, can of pop, snack, or something else to physically and mentally stimulate us during the day. I confess, my weakness is a nice cold can of pop to get me through the day after a sleepless night with a three-month-old.

The energy market, which consists mainly of bars and beverages, has shown steady growth througho…