KAREN BANASIAK

Illinois food companies attend trade mission in Canada
Officials from several Illinois–based food and beverage companies escorted by Illinois Gov. Rod Blagojevich from February 20–22 attended a trade mission to Canada as part of the Governor’s economic development strategy designed to create jobs and generate economic growth throughout the state.

"Illinois is the national leader in selling food processing products, and it’s important to market the products we produce and showcase them for the world," said Blagojevich. "By sending trade delegations to market our products abroad, we are helping these companies improve their growth potential and heighten our position in the global marketplace."

The Illinois Food and Beverage Trade Mission included individual business appointments, networking events, and exhibition space at Canada’s largest foodservice trade show, the 2005 Canadian Food and Beverage Trade Show.

The participating companies were Columbus Foods Co., Chicago; E. Formella & Sons Inc., Bridgeview; Enjoy Life Natural Brands LLC, Chicago; Schafer Fisheries Inc., Thomson; Schy-Town Inc., Northbrook; Select Brands LLC, Chicago; and Woodland Foods Ltd., Gurnee.

The Illinois Dept. of Commerce and Economic Opportunity Office of Trade and Investment partnered with the U.S. Foreign Agriculture Service in Toronto, Canada, to organize the mission.

For more information about business opportunities in Illinois, visit www.illinoisbiz.biz.

Come along on the Magical Sensory Tour
The Magical Sensory Tour has hit the road—sans The Beatles—as Chr. Hansen A/S, Hørsholm, Denmark, recently embarked on a nine-country tour to help people experience "the magic of senses."

In the span of a little more than a month, the company made about 20 stops at universities, food producers, and other food-related locations throughout Eastern Europe. People boarded the 50-m2 showroom-on-wheels to participate in interactive presentations about the company’s ingredients and how these ingredients can help create various sensory experiences.

Additionally, the company took the opportunity to learn about local taste preferences, meet with customers and potential customers, and exchange knowledge and information with students and academics at local universities.

by KAREN BANASIAK
Assistant Editor
[email protected]