James T. Murray

Exploiting Master Artisans in Product Development
Countless numbers of apprentice cooks, bakers, painters, and sculptors have studied and toiled under the masters of their trade to comprehend the foundation of their crafts. This journey offered them a view of the necessary elements that separate true artisan mastery from the mere execution of the process. Similarly, food scientists in product development can source local master craftsmen (small-scale food processors) as a means of superior produc…

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