Recognizing the growing popularity of energy drinks like Red Bull, Anheuser-Busch has launched a new Budweiser beer infused with caffeine, guarana, and ginseng. Trade named BE(B-to-the-E), the drink also contains aromas of blackberry, raspberry, and cherry, which impart a lightly sweet and tart taste.

News & Analysis“We created a great new drink that’s outside the boundaries of the taste adults would expect from a traditional beer,” said Nathaniel Davis, A-B Brew-master. “With B-to-the-E, we’ve come up with a b…

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