Coffee-flavored Cola
Sales of carbonated soft drinks have been stagnant in the United States and Western Europe for the past several years. To reverse that trend here and abroad, Coca-Cola Co., Atlanta, Ga., is launching Coca-Cola Blâk—a blend of cola and real coffee—in France. It will be rolled out to the U.S. market later this year. The lightly carbonated, mid- calorie beverage is designed to appeal to adult consumers. It has about half the calories, sugar, and carbohydrates as regular colas, a…