Notable Niches
Chilled entrees, gourmet appetizers, and ethnic desserts—fast-growing, high-potential food and beverage subsectors like these are worth a close look from marketers and product developers seeking to identify potential marketplace opportunities.
Dramatic changes in consumers’ eating patterns and preferences, unprecedented cultural, demographic, and economic diversity, and personal passions for healthier, more humane, and planet-friendlier fare are creating a series of fast-emerging, high-potential niche food markets that are worthy of attention today and destined to be a bellwether for the mega-trends of tomorrow.
While the economy has caused some consumers to focus solely on the cost of food, many Americans appear willing to spend…
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