Campbell’s Fresh-Brewed Soup in K-CupsBrewing a Fresh Cup of Soup
Campbell Soup Co
., Camden, N.J., and Green Mountain Coffee Roasters, Waterbury, VT, have teamed up to launch Campbell’s Fresh-Brewed Soup in K-Cups, which can be prepared in Keurig coffee machines. The new product was designed to meet consumer snacking needs. Snacking is a growing behavior among U.S. consumers, with more than half snacking multiple times a day. Consumers are also looking for snacks that serve as mini-meals to satisfy hunger, and there is an inc…
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In This Article

  1. Food Product Development