John Coupland

John Coupland

The story of our time is one of a loss of trust in expertise and institutions. Food scientists are perhaps more familiar with this trend than others because, for many years, our work and even our motivations have been questioned in the popular culture. Fewerpeople are engaged in the food production process and thus don’t appreciate the expertise farmers and food scientists apply every day to solve practical problems and ensure the integrity of the food supply. IFT, on the other hand,envisi…

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About the Author

John Coupland, PhD, a past president of IFT, is a professor of food science at Pennsylvania State University ([email protected]).
John Coupland
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