Keeping It Real at Campbell Soup
Responding to demographic and economic shifts coupled with changing consumer expectations, Campbell’s R&D team is embracing an exciting and complex period of disruptive innovation.
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The food revolution is here to stay. Seismic demographic and economic changes and the fusion of health, well-being, and technology have reshaped the way food innovators grow, make, market, and sell food. Consumers are seeking fresher, healthier, and naturally functional foods. Make no mistake, the most exciting time for disruptive innovation is the here and now.
Campbell Soup Co. is navigating this sea of change. Our anchor is our company purpose, “Real food that matters for life’s mo…
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