New Drivers for Food Delivery
An evolving array of digital delivery models is creating more options for consumers, retailers, and CPG companies—but not without a few bumps in the road.
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Home delivery connected to e-commerce is the key business driver of the moment—and probably for the future—for grocery retailers, CPG brands, and the start-ups that created the trend in the first place.
Big retailers ranging from Walmart to Target, Kroger to Meijer, are trying to reverse the “last mile” with delivery schemes. Giant food companies from Coca-Cola to ConAgra are testing platforms, too. Tech entrepreneurs are leaping into the white space to work their digital magic in the trail of Am…
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