Recall Readiness

Hardly a day goes by without a public warning or notification of a food product recall. Recalls are costly. They involve the expense of issuing public safety messages, product testing, retrieving recalled products from the market, disposing of recalled product, and producing and replacing recalled product as well as costs related to crisis management, consulting fees, potential damage to brand reputation, and potential penalties and liabilities.

Some recalls are voluntarily initiated by the manu…