The diversity of opportunities within the $82 billion global sweetener category is unprecedented. With consumers’ personal priorities ranging from cleaner labels and lower calories to simply wanting to enjoy their scratch-made favorite treat, a variety of unique sweeteners will continue to successfully coexist.
The COVID-19 pandemic has driven a return to indulgence and comfort, sending sales of ice cream up 29%, frozen novelties up 15%, and cookies up 10% for the year ended March 29, 2020…