Food Technology Magazine | Innovation
Finding the Sweet Spot
As consumers demand more sugar-reduced options, product developers are tapping into an expanding array of alternative sweeteners.
Consumers seek out sugar-reduced sweets, but they’re unwilling to compromise on taste. © DeanDrobot/iStock/Getty Images Plus
Ingredion’s PURECIRCLE Clean Taste Solubility Solution, a novel stevia sweetener, contributed to the numbers. It “changed the game for plant-based no-calorie sweetening in beverages and syrups,” says Kristen Germana, Ingredion’s director of global segment marketing for healthful solutions and sugar reduction.
Manufacturers also are innovating with newer plant-based low- and no-calorie sweeteners such as allulose and sweet proteins. “These perform better when paired with the original plant-based n…
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